FORTE

Notes from
building Forte.

Product updates, business advice for trainers, and the occasional case study. Once a week-ish, no newsletter pop-ups.

[ COVER · NEW PRODUCT RELEASE ]
FeaturedProduct updatesMay 18, 2026 · 6 min

Hybrid programming — the May 2026 release

Today we're shipping the biggest update since launch. Hybrid programming brings async coaching, weekly check-ins, and video review into the core flow.

MH
Marcus Hale
[ COVER 2 ]
Product updates4 min

Why we built Cmd-K into the dashboard

May 11, 2026
[ COVER 3 ]
Case studies12 min

How Iron + Grain ran 4x more sessions in 6 months

May 4, 2026
[ COVER 4 ]
Tips for trainers7 min

The pricing mistake most new trainers make

Apr 28, 2026
[ COVER 5 ]
Tips for trainers9 min

A coach's guide to client retention

Apr 14, 2026
[ COVER 6 ]
Tips for trainers6 min

Building a referral engine that doesn't feel cheesy

Apr 1, 2026
[ COVER 7 ]
Product updates3 min

New: Google Places review pull

Mar 18, 2026

Newsletter

One email, once a week.

Product updates and business tips for trainers. Unsubscribe in one click. No newsletter pop-ups, ever.