FORTE

Every feature,
up close.

Each module designed for one job, sharpened over thousands of training sessions. Below — every feature, in detail.

01Landing page

A site you'd actually share.

Stop apologizing for your Squarespace page. Forte landings use opinionated typography, real photo placement, and live Google Reviews to make your business look as serious as it is.

  • CMS-edit copy, photography, and services directly
  • Pulls live Google Reviews + Instagram
  • A+ Lighthouse, SEO-ready, edge-optimized
  • Brandable on Starter, white-label on Pro
halepf.com
Get
stronger.
02Client management

Every athlete, in one place.

Search, filter, segment. See their plan, last session, next booking, latest measurement, and message thread — all on one page. No more tab-switching.

  • Profile, history, plan, measurements, notes
  • Status filters: active, has plan, needs plan, lead
  • Inline edit · bulk message · CSV export
  • Activity timeline per athlete
halepf.com/panel/patients
NP
Naomi Park
active2D AGO
DA
Devon Aldridge
active1D AGO
PS
Priya Shenoy
active4H AGO
CM
Caleb Mensah
active6D AGO
YT
Yuki Tanaka
active1D AGO
03Scheduling

Set your hours. Let them book.

A scheduler that respects your life. Block working hours by venue, by service type, by day. Clients see only what's bookable. Stripe handles the payment, you handle the coaching.

  • Per-venue and per-service availability
  • Stripe-powered booking deposit, optional
  • 24-hour auto-reminders by email + SMS
  • Calendly-style, but inside your domain
halepf.com/rezerwacje
Book a session
TUE
21
Booked
9:00a
7:00a
9:00a
8:00a
7:30a
WED
22
Booked
9:00a
7:00a
9:00a
8:00a
7:30a
THU
23
Booked
9:00a
7:00a
9:00a
8:00a
7:30a
FRI
24
Booked
9:00a
7:00a
9:00a
8:00a
7:30a
SAT
25
Booked
9:00a
7:00a
9:00a
8:00a
7:30a
MON
26
Booked
9:00a
7:00a
9:00a
8:00a
7:30a
04Programming

Programming that finally fits.

A plan builder built for actual training, not for filling cells. Drag exercises in, duplicate weeks, swap mains, set tempo and RPE, and publish. Your athletes see it instantly.

  • 184-exercise base library + your custom moves
  • Drag-and-drop weeks · copy across blocks
  • Per-set tempo, RPE, rest, notes
  • Auto-versioned · roll back any change
halepf.com/panel/planning
Day 1 · Lower
Squat 5×3
RDL 4×6
Split sq
+ 2 more
Day 2 · Upper
Squat 5×3
RDL 4×6
Split sq
+ 2 more
Day 3 · Rest
Recovery
Day 4 · Lower
Squat 5×3
RDL 4×6
Split sq
+ 2 more
05Progress tracking

Receipts for the work.

Body measurements, session logs, volume trends, performance charts. Visible progress is what keeps clients buying. We make it easy to log and impossible to lose.

  • Photos · weight · circumferences · BF%
  • Strength PR tracking per movement
  • Apple Health + Whoop integrations (Pro)
  • Auto-generated quarterly recap
halepf.com/panel/measurements
Body weight · 12 weeks
148 → 143.6 lb
06Messaging

Stop losing notes in WhatsApp.

Direct messages with your athletes, built into Forte. Attach form videos, share files, send the loom you recorded. Everything stays tied to the athlete record forever.

  • Threaded · searchable · receipt reads
  • Drag in videos · auto-compress to 720p
  • Read receipts · typing indicators
  • Optional auto-reply for after-hours
halepf.com/panel/messages
Hey Marcus, quick one — Tuesday morning still good?
7:30 still works on my end.
Got it. Thanks for the loom, super clear.
07Exercise library

184 moves, plus yours.

A curated base library with video demos, technique cues, common mistakes, and muscle maps. Add your own exercises with your own demo videos — once, used everywhere.

  • 184 base exercises with HD video
  • Technique steps + common mistakes
  • Muscle activation diagrams
  • Substitution suggestions
halepf.com/panel/exercises
Back squat
RDL
Bench
Pull-up
Split sq
Hip thrust
08Analytics \u00b7 Pro

Run the studio by the numbers.

A dashboard built for owners. MRR, sessions per coach, client retention, no-show rates, revenue per athlete. Export anything to CSV or pipe to your accountant.

  • MRR, ARR, churn, LTV
  • Per-coach utilization (multi-coach)
  • Retention cohorts · no-show analysis
  • CSV export · Stripe receipts auto-sync
halepf.com/panel/analytics
MRR
$11.4k
+18%
Clients
42
+3
Retention
94%
+2%

Run your training
business like a real one.

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